What is Affiliate Marketing?
Affiliate Marketing is a type of marketing in which a business, network, retailer, merchant or even other affiliate marketers pay affiliates a commission for promoting products or services and driving traffic to their business or products. Read on for a thorough Affiliate Marketing Overview.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use the same type of advertising methods. Those methods include (SEO) organic search engine optimization, (PPC – Pay Per Click) paid search engine marketing, e-mail marketing, content marketing, writing reviews about products or services and a variety of visual type of display advertising.
There are three parts to Affiliate Marketing, Advertiser, Publisher and Consumer. As an affiliate, you would be the Publisher. The Advertiser is the one that created or has control of the product or service. The Consumer is the person buying the product or service.
The Basics of Affiliate Marketing
It is best to promote a product or service that you have some knowledge, experience and even passion about. This is called a “Niche” which is the topic, genre or specialty of the type of product or service you would like to become an expert in. So the basic process is to pick and refine a niche, for example sports can be a niche but to refine that, pick a certain sport such as golf.
Now that you know what you want to promote, you need to advertise it. This is where the challenge is because there are multitudes of ways of advertising. Here is a small list of how you can advertise and promote something:
Affiliate Link – You join networks where you can find the type of products and services that match your niche. You will get an affiliate link to what you are promoting and anytime that link is accessed and someone buys that product or service, you will get a commission.
Blog – Getting a domain name and creating a website is most common and the best way to blog. However you can use free website builders that will save you money but make it harder to be found on the internet. You can also use forums and guest blogs where all of these mentioned, you would use that affiliate link along with writing something to convince others to click that link.
Paid Advertising – You can pay companies for an ad spot where you can write something short along with your link to convince others to click your affiliate link and hopefully buy.
Email Marketing – This method usually requires an “Autoresponder” or you can pay online companies to run your ad. However you will need an “Email List” or again you can pay companies that already have list but paying for these type services can get expensive. Having an Autoresponder and your own list is the more common and less expensive way of email marketing.
Social Media – Most everyone has a Facebook or Twitter account and this is an inexpensive way to write small post and advertise products and services. Other media’s are Pinterest, Instagram, Tumblr, Plag and more.
Amazon and Like Companies – You can join companies like Amazon where they offer an affiliate program. The products are already there and you do not have to have anything to do with the shipping. A consumer purchases an item that you direct them to and you will get a commission. However most of these type of companies the commissions are 4 to 6%, so it is better to go with higher priced products.
Traffic – Other than “Paid Advertising” and paying for “Email Marketing”, you have to have traffic to your sites or wherever you post. Even with social media, you get more traffic by paying them to boost your post or you need many followers. There is the free traffic method and in the long run usually works better but it takes longer. If you are not clear on how traffic works, imagine trying to sell hotdogs. Would you sell hotdogs better out on an empty highway or on a busy street corner during lunch hour? It is a matter of learning how to get yourself in front of the right crowd.
Branding – In order to be really successful, you need to brand yourself as someone others can trust. Companies like eBay and Amazon is highly trusted and everyone knows their names. So to get reputably branded, you have to offer good value and nothing of a scam type nature.
Does Affiliate Marketing Really Work?
Affiliate marketing is a real and a money making business. With any business however, you make as much as you put in. There are people who make $50 to $100 a week but then there are those who are making $1000 to $10000 a week. These figures are based on what you are promoting, how hard and how much time you put in it and many other factors.
There are many other steps and processes you have to know to make affiliate marketing work but it does work and really anyone can do it. It isn’t rocket science or requires a high degree from a college. It really requires determination more than anything else.
Basically you are selling or promoting someone else’s stuff and get paid for doing it. The process is really basic, you recommend a product or service to people, some of those people purchase the product or service based on your recommendation and then you make a commission for the transactions. It is a really simple process, like I said though, it takes some work and determination.
There are many networks that have a huge list of products and service that you can promote, if affiliate marketing wasn’t real or didn’t work, these companies would be gone by now. But there are many and they have been around for decades.
How To Get Started
When I first started looking into how to make money online, there was very little out there to help me. So many scams and misinformation or just enough information to get me either overwhelmed or lost all together.
I want to help others get a better start than what I had by directing you to places that can get you up and running fast and easier than trying to figure it out all on your own. I will also be posting tips and “How To’s” to share what I know or things that are new.
I joined a community that is free that help me get straightened out on how to make all this work. Not only is the training the best you are going to find anywhere but being in the community you will be able to get help from others. These others are people who are kicking it in being successful to others just like you. So the nice thing about it is that you are no longer alone.
Check out this group WA and learn everything you will get from it. It has free membership and you can upgrade to a paid membership which will get you more tools and training. Plus as a free member, you get 2 websites and hosting, as a paid member you get up to 50.
I have other recommendations for training, courses and groups to join here on my site. These are programs I am grateful I joined that has helped me out and gave me the support and training I needed to start making money online.
You can make money with affiliate marketing, just be patient and consistent. Avoid all the hypes and scams out there. As you get involved with this and sign up to networks to promote products, you will start getting on email list. These will be offers from people claiming you can start making $10000 in your first week. This is possible, however most unlikely for someone just starting out.
Any sites you are directed to or emails claiming that you have a limited time to take advantage of this offer is more than likely a scam or just to get you to buy it. Anything real and legitimate will be there for a long time. Always influence people with ethics, treat people as you would want to be treated. This is a business and your goal should be to build a great reputation.